Eye-Fi doubles upload speed.

Beginning October 5, new and existing Eye-Fi card owners can easily add features that are not already included on their cards and renew annual services. By using the updated Eye-Fi Manager Web application, users can add the following services to their cards:

• Web Sharing – Users who have an Eye-Fi Home card can add Eye-Fi’s popular Web sharing service to send photos directly from their camera to one of more than 20 online photo sharing, printing, social networking or blogging sites using a wireless network, saving the time and hassle of manually uploading from the computer. Annual service fee: $9.99.
• Geotagging – Users who have an Eye-Fi Home or Share card can add geotagging to their card.
  Geotagging invisibly adds geographic information indicating where the photo was taken, allowing users to map where their memories were captured. Annual service fee: $14.99.
• Hotspot Access – Users who have an Eye-Fi Share card can upgrade their card to automatically upload photos away from home at more than 10,000 Wayport hotspots and through open hotspots. Annual service fee: $14.99.

Press release:

PHOTOKINA, COLOGNE, Germany, Sept. 23, 2008 – Eye-Fi Inc. (www.eye.fi), makers of the world’s first wireless memory card for digital cameras, today announced enhancements to its family of Eye-Fi cards that will make the upload of digital photos from camera to computer twice as fast. The faster wireless speeds will also be made available to existing Eye-Fi users at no extra cost. In addition, users will be able to upgrade their Eye-Fi cards to add the individual services they want, including Web sharing, geotagging and hotspot access.

“Faster wireless uploads and the ability to add new services to your Eye-Fi card are significant advancements in making it more convenient and rewarding to save and share digital memories,” said Jef Holove, CEO of Eye-Fi. “Even better, we’re able to offer this new convenience and flexibility to current users as well as new customers.”

Beginning October 5, new and existing Eye-Fi card owners can easily add features that are not already included on their cards and renew annual services. By using the updated Eye-Fi Manager Web application, users can add the following services to their cards:

Web Sharing – Users who have an Eye-Fi Home card can add Eye-Fi’s popular Web sharing service to send photos directly from their camera to one of more than 20 online photo sharing, printing, social networking or blogging sites using a wireless network, saving the time and hassle of manually uploading from the computer. Annual service fee: $9.99.

Geotagging – Users who have an Eye-Fi Home or Share card can add geotagging to their card.
Geotagging invisibly adds geographic information indicating where the photo was taken, allowing users to map where their memories were captured. Annual service fee: $14.99.

Hotspot Access – Users who have an Eye-Fi Share card can upgrade their card to automatically upload photos away from home at more than 10,000 Wayport hotspots and through open hotspots. Annual service fee: $14.99.

Also announced today, Eye-Fi users will be able to upload photos directly to one of two new online photo destinations: Apple’s MobileMe and AdoramaPix. MobileMe members can wirelessly send photos from their camera directly to their MobileMe Gallery which can then be viewed by friends and family on the Web, iPhone, iPod touch and Apple TV. Available now, users will also be able to upload photos directly from their camera to their AdoramaPix account, where they can edit, share and make prints.

As a significant nationwide expansion, Eye-Fi cards will be available for purchase at more than 900 Best Buy stores throughout the United States, as well as at Circuit City, Ritz Camera Centers and major online retail sites.

By October 5, users will be able to enjoy Eye-Fi’s faster upload speeds and service upgrades, and purchase cards from Best Buy stores nationwide.
At the Photokina trade show in Cologne, Germany, Sept. 23-28, Eye-Fi will demonstrate its family of products in booth # B19b in the USA/Canada Pavilion, Hall 4.1.

Eye-Fi’s family of products include the Eye-Fi Home, Eye-Fi Share and Eye-Fi Explore cards with MSRPs ranging from $79-$129 USD. Eye-Fi cards have garnered numerous awards, including PC World’s “The 100 Best Products of 2008” and Yahoo! Tech’s “Last Gadget Standing 2008.” For more information, please visit www.eye.fi.

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Sigma Corporation is pleased to announce the new APO TELE CONVERTER 1.4x EX DG and APO TELE CONVERTER 2x EX DG for Sony mount.

New dedicated tele converter for Sony mount telephoto lenses that support HSM

APO TELE CONVERTER 1.4x EX DG for Sony
APO TELE CONVERTER 2x EX DG for Sony

• Dedicated tele converter for telephoto lenses incorporating HSM
• Exclusive design maintains the master lens’ high level performance
• Super Multi Layer Coating reduces flare and ghosting

The Sigma Corporation is pleased to announce the new APO TELE CONVERTER 1.4x EX DG and APO TELE CONVERTER 2x EX DG for Sony mount. The new tele converters are capable of maintaining the HSM function of such telephoto lenses as Sigma’s APO 70-200mm F2.8 II EX DG MACRO HSM and APO 50-150mm F2.8 II EX DC HSM whilst increasing the focal length by a factor of 1.4x or 2x. Of course, the HSM (Hyper Sonic Motor) AF compatibility depends on the capability of the Sony SLR camera to support this function and on the maximum F number of the attached lens. The Super Multi Layer Coating reduces flare and ghosting and the exclusive design maintains the master lens’ high level performance while extending its focal length. Compact and lightweight, these tele converters are a convenient way of increasing the focal length of HSM telephoto lenses.

* If non-HSM lenses are used, focusing can be achieved in manual mode only.
* AF function will not be supported when Sigma’s earlier non HSM Sony fitting tele converters are used.

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Sigma Corporation is pleased to announce the new ELECTRONIC FLASH MACRO EM-140 DG for Sony and Pentax cameras

• Ideal for Close-up photography, especially medical and scientific applications
• Fully dedicated with the latest TTL auto exposure systems
• Flash tubes can be switched on or off for creative flash control
• Wireless Flash Control
• High Speed Synchro Flash

ELECTRONIC FLASH MACRO EM-140 DG is designed to work with both AF 35mm film and DigitalSLR cameras. The EM-140 DG Macro Flash is ideal for photographing subjects in fine detail when the shadowless mode is used and is extremely effective for scientific and medical applications. Dual flash tubes can fire simultaneously or separately. Using only one flashtube creates shadow, which can give a three-dimensional feeling to the subject. The flash features a guide number of 14 w/ISO 100. The Modeling Flash function makes it possible to check for reflections and shadows before actually taking the flash picture.A wireless flash function is also available, when the EM-140 DG is used as master and the EF-530 DG SUPER as a slave unit for creating fine shadow details.

High Speed Synchro and Exposure compensation functions are also available for advanced flash photography.

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Press release:

HOYA CORPORATION PENTAX Imaging System Division is pleased to announce the launch of the PENTAX AF160FC dedicated auto macro flash. This new accessory flash unit is particularly designed for advanced close-up applications using the automatic exposure-control system of PENTAX digital SLR cameras.

Main Features:

• Uniform lighting on the subject to minimize disturbing shadow areas, making it ideal for close-up and medical applications;
• P-TTL auto flash system to constantly assure the proper exposure level, by measuring the flash’s pre-discharge with the camera’s image sensors and assessing the subject’s lighting
• condition with the camera’s multi-pattern metering system;
• Maximum guide number of 16 (at ISO 100/m);
• User-friendly operation with a single control dial on the back panel to simply flash-mode changes and discharge-level adjustments;
• Advanced flash applications, including contrast-control auto flash and independent switching of two flash bulbs.

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SanDisk introduces 32GB Extreme III CompactFlash Card.

Read and write speed of 200x (30 MB/s)

The retail price in the United States is $299.99.

Press release:

SanDisk Extreme III CompactFlash Series Doubles Capacity And Boosts Speed 50 Percent With New 32-Gigabyte Card

Whopping Capacity and Increased Performance Make New Card Ideal for Use in Professional Video Cameras

MILPITAS, Calif. September 11, 2008 – Who says big cards can’t be fast? SanDisk Corporation today announced the 32-gigabyte (GB)1 SanDisk Extreme® III CompactFlash® (CF) card, the latest addition to its award-winning SanDisk Extreme III line. Combining world-class storage capacity with fast data transfer rates, SanDisk’s new memory card is designed to meet the demands of professional digital videographers and photographers. For many cards, an increase in storage capacity often comes at a cost to speed, but the 32GB SanDisk Extreme III CF card at 30 megabytes per second (MB/s) offers customers the best of both worlds.

SanDisk’s New Card Caters to Video Professionals
“High-definition camcorders require high-capacity memory cards, and our 32GB SanDisk Extreme III CompactFlash cards offer video professionals longer record times and improved data transfer rates,” said Susan Park, director of consumer product marketing for SanDisk’s performance cards. “Our award-winning SanDisk Extreme III CompactFlash cards carry a tradition of excellence, and the recent series-wide speed increase to 30MB/s advances their legacy as professional-grade storage devices.”

Reinforcing SanDisk’s position as a leading innovator of flash memory technology, the 32GB SanDisk Extreme III CF card provides increased capacity for longer-duration filming, and its 30MB/s (200x)2 read and write speeds 2 enable users to record and transfer content quickly and reliably, thus maximizing critical workflow. These complementary features make the new card especially attractive to field producers and camera crews who typically operate under tight deadlines.

“The 32GB SanDisk Extreme III CompactFlash cards are a great fit for our Infinity DMC 1000/10 and DMC 1000/20 camcorders,” said Scott Sheehan, director of marketing for new and emerging markets at Thomson. “Our customers want a choice in media that meets the needs of their file-based workflows. Solid state memory provides the fastest access to such content, and with SanDisk CompactFlash it’s also affordable. Using SanDisk’s 32GB Extreme III CompactFlash card, our customers can record more than 80 minutes of 100 MB/s, 10-bit, 4:2:2 HD video at the high performance needed for today’s professional video applications.”

The 32GB SanDisk Extreme III CF memory card will be featured at the Thomson Grass Valley booth at the International Broadcasting Convention (IBC) in Amsterdam Sept. 12-16. Thomson will showcase its line of professional camcorders in conjunction with SanDisk’s new 32GB card, and demonstrate the practical applications of the card’s increased storage capacity and speed.

Increased Storage Capacity Proves Advantageous to Photographers
The 32GB SanDisk Extreme III CF card benefits professional photographers, who often shoot strictly in RAW format. RAW images demand up to ten times as much space as regular JPG images. Photographers often use continuous shooting mode during high-action situations such as sporting events or theatrical performances, and the high resolution photos add up quickly.

All SanDisk Extreme III CF cards from 4GB to 32GB, as well as the new SanDisk Extreme III SDHC™ and SanDisk Extreme III Memory Stick PRO HG DUO™, recently received a 50 percent speed increase from 20MB/s to 30MB/s. Renowned for their world-class durability, SanDisk Extreme III CF cards possess the industry’s widest guaranteed operating temperature, ranging from minus 13F (minus 25C) to 185F (plus 85C).

Pricing and Availability
The 32GB SanDisk Extreme III CF card has a manufacturer’s suggested retail price in the United States of $299.99. Worldwide availability of the card is targeted for October.

(1) gigabyte (GB) = 1 billion bytes. Some capacity is not available for data storage.
(2) Up to 30 MB/s read/write. Based on internal testing; performance may vary depending upon host device. 1 megabyte (MB) = 1 million bytes. X=150KB/sec

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SanDisk introduces Extreme III 30MB/s Edition SDHC, 50% speed boost from previous 20MB/s cards.

The manufacturer’s suggested retail price is U.S. $64.99 for the 4GB card, US $109.99 for the 8GB card, and U.S. $179.99 for the 16GB card.

Press Release:

SANDISK BOOSTS SD CARD SPEED BY FIFTY PERCENT — SETS NEW SPEED RECORD FOR SD FLASH MEMORY CARDS

The New SanDisk Extreme III 30MB/s Edition SDHC Line Easily Supports Continuous Shooting Performance in Nikon’s New D90 Digital SLR Camera

TOKYO, JAPAN, August 27, 2008 – SanDisk Corporation (NASDAQ: SNDK) today set a new speed record of 30 megabytes per second1 for SD™ flash memory cards with the introduction of the SanDisk Extreme® III 30MB/s Edition line of SDHC™ Cards. The new cards, expected to be available worldwide in September in 4-gigabyte (GB)2, 8GB and 16GB capacities, are designed to deliver peak performance when used with the new digital single-lens reflex (DSLR) camera, Nikon D90.

The Nikon D90 is the industry’s first DSLR camera to support SanDisk Extreme III 30MB/s Edition SDHC cards at increased performance. Featuring a 50-percent speed boost from previous 20MB/s cards, the new SanDisk Extreme III 30MB/s Edition SDHC card makes it possible to record 39 images in continuous shooting mode at 4.5 frames per second with a file size of 6.0 MB JPEG L Fine per image.3 The Nikon D90 camera captures high-resolution, 12.3 megapixel still images, and it is Nikon’s first DSLR to offer movie recording capability.

With ever-increasing technology advancements in DSLR cameras, higher megapixel growth and new video capturing capabilities, SanDisk Extreme III 30MB/s SDHC cards make it easy for consumers to capture and store more high-resolution images and video content. When placed in SanDisk’s new ImageMate® Multi-Card USB 2.0 Reader/Writer, still images and video can be transferred from the new SDHC card to a computer up to 30MB/s, greatly reducing the waiting time to offload large files from the card to the computer.

“The high capacities and performance of the SanDisk Extreme III 30MB/s Edition SDHC cards give users the freedom to shoot lots of high-resolution photos and video clips,” said Susan Park, director of consumer product marketing for SanDisk’s performance cards. “The combination of our new SanDisk Extreme III 30 MB/s Edition SDHC card technology and the Nikon D90 camera maximizes performance.”

According to research firm IDC, demand for DSLR cameras is growing as users replace older models with more sophisticated options. Global sales of DSLR cameras grew by 41 percent last year, which was nearly twice the growth rate of the overall digital camera market worldwide4.

“Increasingly we’re seeing more second- or third-time digital camera buyers upgrading to more technologically-advanced prosumer DSLRs because they offer richer feature sets at more affordable prices than ever before,” said Chris Chute, research manager of IDC’s Worldwide Digital Imaging Solutions Group. “The new SanDisk Extreme III cards provide optimal performance levels and high-capacity points to match that latest technology innovation.”

“Whether capturing a special moment in sports, a wilderness hike, or just your toddler running across the room, life doesn’t always stop when you want to take a picture. The combination of the new Nikon D90 camera and SanDisk Extreme III 30MB/s Edition SDHC cards helps ensure that photographers capture winning action shots and experience quicker transfer of files from the camera’s memory card to a computer,” said Mr. Koichiro Kawamura, General Manager, 1st Designing Department, Imaging Company Nikon Corporation

Beyond their high capacities and performance levels, all SanDisk Extreme III cards are capable of functioning in extreme temperatures, from -13 to 185 degrees Fahrenheit or -25 to 85 degrees Celsius. The cards also carry a lifetime limited warranty.5 SanDisk Extreme III SDHC 30MB/s Edition cards, which have a Class 6 performance rating, are fully backwards-compatible; working in any camera, card reader or other device that supports SDHC cards6.

Pricing and Availability

SanDisk Extreme III SDHC 30MB/s Edition cards are expected to be available worldwide in September. The manufacturer’s suggested retail price is U.S. $64.99 for the 4GB card, US $109.99 for the 8GB card, and U.S. $179.99 for the 16GB card.

1Up to 30 MB/s read/write. Based on internal testing; performance may vary depending upon host device. 1 megabyte (MB) = 1 million bytes. X=150KB/sec.
2megabyte (MB) = 1 million bytes; 1 gigabyte (GB) = 1 billion bytes. Some capacity is not available for data storage.
3Based on internal testing, the SanDisk Extreme III SDHC 30MB/s Edition cards make it possible to record 39 images in continuous shooting mode at 4.5 frames per second with a file size of 6.0 MB JPEG L Fine per image. In comparison, SanDisk testing results with standard SanDisk Extreme III cards operating at SDHC 20MB/sec. resulted in 26 images captured in continuous shooting mode at 4.5 frames per second with a file size of 6.0 MB JPEG L Fine per image.
4Source: IDC, Worldwide Digital Camera 2008-2012 Forecast (IDC #212152, May 2008)
5Warranty may vary by country.
6Actual read and write speeds of the SanDisk Extreme III 30MB/s SDHC Edition cards are dependent on host device.

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Kingston introduces 32GB Elite Pro, a SDHC Flash memory card with Speed Class 4 (4MB/sec. guaranteed minimum data transfer rate).

Press release:

Kingston Technology Adds High Capacity 32GB Card to Elite Pro Memory Card Family

Larger Capacity Ideal Match for Recording High-Quality Video with Digital HD Video Camcorders

Fountain Valley, CA August 12, 2008 — Kingston Technology Company, Inc., the independent world leader in memory products, today announced it is shipping a 32GB Elite Pro SDHC Flash memory card for use with today’s digital video camcorders and other high-resolution imaging devices. The new 32GB card is the largest capacity in Kingston’s Elite Pro line of SDHC cards, which currently includes 4-, 8- and 16GB capacities.

“With the growing popularity of digital video and the HD format, consumers continue to look for ways to extend recording times and maintain fast data transfer rates (DTR) to maximize the performance of their recording device,” said Wendy Lecot, Flash business manager, Kingston®. “Our new 32GB Elite Pro SDHC memory card is optimized to meet the demands of high capacity and fast write speeds to help consumers share their lives through the use of video, photography and other creative devices. With the addition of the 32GB capacity card, Kingston is at the forefront of offering a versatile line of SDHC solutions to solve a variety of needs in today’s digital imaging world.”

Kingston’s 32GB memory card is perfect for the increasing number of high resolution recording devices in the market, as the card can store literally thousands of photos and hours of high definition video. For example, the new 32GB Elite Pro SDHC card can capture more than 6,000 still images (with a 10MP camera) and over eight hours of video (for 6Mbps HD Extended recording)*.

The 32GB SDHC card (Kingston part #: SD4/32GB) has a suggested price of $308.00 (MSRP U.S.). Kingston’s line of SDHC memory cards are backed by a lifetime warranty and 24/7 live technical support. For more detailed information visit the Kingston Web site at: www.kingston.com.

Features and Specifications:

• Compliant: with the SD Card Association specification version 2.00
• Secure: built-in write-protect switch prevents accidental data loss
• Compatible: with SDHC host devices; not compatible with standard SD-enabled devices/readers
• File Format: FAT 32
• Reliable: lifetime warranty**
• Simple: as easy as plug-and-play
• Capacities***: 4GB, 8GB, 16GB, 32GB
• Dimensions: 0.94″ x 1.25″ x 0.08″ (24mm x 32 mm x 2.1mm)
• Speed Class 4: 4MB/sec. guaranteed minimum data transfer rate
• Operating Temperature: -13° F to 185° F (-25° C to 85° C)
• Storage Temperature: -40° F to 185° F (-40° C to 85° C)
• Voltage: 3.3V

* Actual recording quantity and time will vary and may be less, depending upon model, resolution, compression and content.
** 10-year warranty in France, Germany and Austria.
*** Please note: Some of the listed capacity is used for formatting and other functions and thus is not available for data storage.

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How to create an extension tube / reverse mount for a standard 18-55mm lens.

Read the tutorial here.

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Nikon Speedlight SB-900 review by Strobist.

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